Stefan Drew - The Marketing Magician

FE, Education & Business Marketing: Quick, Effective, Low Cost Marketing

Stefan Drew - The Marketing Magician
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Category: Free Marketing Tools & Techniques

How to Share PowerPoint Slides Internationally in Real Time

As this post went live I was delivering a marketing session at City College in Glasgow

As I wrote the post I did’t know the size of the audience but if there was going to be anyone at the back that couldn’t see my slides 🙂 … they could go online to see this key slide about my RATES Marketing Strategy.

 

The reason I’m showing this is to demonstrate how it’s possible to use “no cost” technology to allow anyone, anywhere to see slides, or anything else,  in real time.  This particular slide went live after I started my morning presentation.  If I had wished I could have made each slide visible as I proceed through the presentation.

The method used is to write the post and set it up to auto-publish when you want it to go live.  And if you want an extra flourish you can set it up to also post to social media at the same time.

 

The great thing about this technology is that it allows you to post any webpage when you want it to go live. So you can write posts months ahead if that suits your business model.  It is great to ensure a regular stream of posts when away from the office .. such as on holiday. 

Other methods to reach people anywhere in the world include webinars and conference calls.  Depending on the technology used these can reach thousands of people at once.

As I spoke at Glasgow there were a group of people attempting to break the World Record for continuous online presentations .. and they broke the record. 


Getting Celebrities to Market Your Business

Wouldn’t it be great if you could get a celebrity to help you market your business?

Would’n’t it be even better if your chosen celebrity did it without charging you a penny?

 

It’s sounds like pie in the sky; celebrities working for you without being paid.  Impossible. 

 

No, not impossible.  Far from it.

 

For example when asked to market a college catering course some years ago I looked for a celebrity to help me.  I choose Antonio Carluccio and invited him to take part in an interview that would both encourage students and raise his profile.

Antonio isn’t one of the chefs you see on TV every night.  But a few days ago I heard he was on TV today and, as he founded the Carluccio chain of restaurants and has written a number of books, I’ve been stimulated to  write this post.

 

So how do you make contact with a celebrity?

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