Stefan Drew - The Marketing Magician

FE, Education & Business Marketing: Quick, Effective, Low Cost Marketing

Stefan Drew - The Marketing Magician
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Category: Education

Einstein’s Thought Experiment on the HEPI Proposed Graduate Employment Levy

Einstein and a Thought Experiment on Graduate Employment Levy Einstein was a Great Thinker. Most of His Work Was Achieved Via Thought Experiments

 

When Albert Einstein came up with the ideas for General and Special Relativity plus Space Time he did it sat at his desk. He wasn’t working in a lab with retorts and chemicals. He just sat at his desk and used a thought experiment.

For example when he was working on time and how things could happen simultaneously he thought about a man stood on a railway station. He saw two bolts of lightning simultaneously strike the station platform on each side of the man. Then hr considered a woman passing the man on a rapidly moving train and thought about what the woman would see.  In his mind he could see that if the woman passed him at the same time as the lightning bolts stuck she would be moving towards one bolt and away from the other. He realised that for her they would appear to strike a few moments apart. From this he deduced that speed affects what we see. What fro him was simultaneous wasn’t for the woman.

 

Using Thought Experiments in Business

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Five Ways to Reduce Web Friction AND Improve Your FE Application and Recruitment Rates

No Website is Perfect. There are Always Barriers That Cause Friction and Prevent Smooth Navigation, Applications and Recruitment

 

Every FE provider I meet wants to increase recruitment and improve their financial viability. To do this you need to remove the friction in your website and ensure every single visitor finds what they want AND applies for an Open Day, Taster Day or a relevant course.

But spotting the web friction points isn't always easy, it often takes a new pair of eyes and years of experience. 

For 13 years I've been helping FE colleges and private providers to detect and remove the friction in their website and marketing, enabling them to maximise their application and recruitment rates.

 

To get a flavour of your site's web friction points you need to take just one action!

 

Ask me to personally check it out. 

 

 I'll visit the site and produce a short report on your site's five biggest friction points exist AND explain how to remedy them.

 

The price? The cost of a cup of coffee at my favourite coffee shop. £2.88 

 

Yep, that 's right just a few quid and you'll get a report and the answers to improve your recruitment. 

 

 

Why is it such a low cost?

 £2.88 will never make me rich. But psychology tells me that if something is free it is not valued. Your web friction report is valuable and I want you to recognise that.

 So hence I charge for a coffee. 

 There's also a psychological reason for choosing £2.88 rather than £2.87 or some other low price. I'll add the rationale of the pricing to the end of your Web Friction report. It makes fascinating reading and could also help you sell more courses

 

 

Apply for Your Web Friction Report Now

Email me your name and website to StefanDrew@gmail.com 

AND buy me that coffee via the PayPal link below. 

 

 

 

 

 


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