Stefan Drew - The Marketing Magician

FE, Education & Business Marketing: Quick, Effective, Low Cost Marketing

Stefan Drew - The Marketing Magician

Lead Magnet Brevity

As an advertiser and marketing guy, I’m all for brevity.


So my daily walks this week are going to focus on getting my Lead Magnet reduced to 6-7 words that encapsulate it in a memorable and repeatable way.


Things like ….
I came, I saw, I conquered
Just do it
Diamonds are forever


The first is a story in six words
The second is an imperative
The third is emotional


Can you reduce your Lead Magnet or big idea to a few words that people will remember AND repeat to others? That would be true word of mouth marketing

How could you reduce your Lead Magnet to 6-7 words? 

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