Stefan Drew - The Marketing Magician

FE, Education & Business Marketing: Quick, Effective, Low Cost Marketing

Stefan Drew - The Marketing Magician

Emotive Marketing – Part 4

Part four of the series on Emotive Marketing deals with the speed of transaction .. don't rush your buyer!


Once you have your prospects thinking about pain or pleasure associated with their current situation let them revel in it for a while. Don't be too quick to move past the emotion. It's the emotion that moves individuals to take action. If you can effectively include emotional stimulation in your marketing messages, you will be moving your prospect to a buying state!

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